Traditional software demonstrations are BROKEN. They emphasize showcasing features and capabilities at the expense of the true measure of a successful meeting: Engagement.

Join Jack Cochran as he walks you through a new way of approaching your demonstrations and presentations that will drive engagement and value for both you and your customers.

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After spending nearly a decade as a customer, Jack transitioned to presales in 2013, giving him a unique dual perspective on sales strategies. Drawing from his experiences on both sides of the sales process, he has gained valuable insights into what works and what doesn't. He currently is the Head of Presales for ActionIQ and the producer and host of the Beyond Presales podcast.