We had a FUN moment yesterday with a sales engineering leader.

Why was it fun? Because he felt SEEN as an SE.

Story time…

Scaling up your presales team? Here’s how to quickly onboard new sales engineers.

We are excited join the North American Association of Sales Engineers (NAASE) as a new Corporate Partner.

Sadly, many presales solutions are street lights and stop signs: Well intentioned IMPEDIMENTS.

Your presales teams are SMART. Smart like the drivers in our story.

They will find ways around your presales tools if it gets in their way.

As a presales leader, here’s how to get marketing to find deals that are amazing ‘technical fits’.

Thanks to the The Sales Engineer Guy for recognizing Homerun in your great guide for Presales Tools!

Homerun’s Shareable Evaluation Plans are key to you getting technical wins more quickly, efficiently, and successfully.

SBI just released a new radar chart for the ‘2022 State of SalesTech: Driving Adoption of Critical Operational Tools’ and highlighed Homerun Presales in the Presales Enablement category.

Check out the new Lord of the Rings-styled map for sales engineering tools created by sales engineering trainer and coach, Patrick Pissang. Homerun has a prime coastal location along the "PoC Forrest"!

The most effective weapon that your sales team has in their fight to win the cybersecurity deal is the Proof of Concept (POC).

Given that POCs are mission-critical to hitting your sales target… Why are there no solutions for presales POCs and technical evaluations?

Having run over 200 POCs in Homerun, Homerun helped increase their overall win rate by 15% (from 50% to 65%) while decreasing their POC duration by 16% (14 days).

Here are some of the most common types of pre-sales evaluations that sales leaders have been talking to us about over the last few months and the point of view of their prospects.

Before you set up a pre-sales evaluation with new prospect, make certain that you know why they decided to search for a product in first place. It’s usually one of two reasons.

Super Bowl LIII just happened a few weeks ago so let’s use a sports analogy to talk about who’s in charge and how the Account Executive (AE) and Sales Engineer (SE) work together.

Your sales prospects primarily run pre-sales evaluations (e.g. POCs, managed trials, etc.) in order to test whether your product can support their use cases. However the pre-sales evaluation is so much more than a just test phase of your features.

Follow these 7 best practices for managing your pre-sales evaluations and you will boost your win rates and set up your post-sales teams for success.